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Lead Aging Report
Go to the Statistic > Lead Aging Report
In this report, we have two reports:
1. Leads Aging Report by Project/Phases/RAs – summary of the lead aging report.
2. Attended Aging Report by Project/Phases/RAs – detailed breakdown for Total Attended Leads
Leads Aging Report by Project/Phases/RAs

Description of each of the columns:
- Total Leads – Total Leads owned by the sales rep within the date range do not include the deleted deal.
- Total Attended Leads – Total leads that are in Progressing status, Follow Up status, closed as Won deal and closed as a Lost deal.
- Total Unattended Leads – Total leads that are Not Contactable, status of the lead is New Lead.
- For Pending Aging column, it is the breakdown of the Total Unattended Leads:
- 5 Days – total unattended leads are within 5 days from the selected end date.
Eg: Total unattended leads (all open leads with Not Contacted status from 15/12/2022 to 20/12/2022. - 10 Days – total unattended leads are within 10 days from the selected end date not including the total leads within 5 days.
Eg: Total unattended leads (all open leads with Not Contacted status from 10/12/2022 to 20/12/2022 (-) total unattended leads from 5 Days.
- 15 Days – total unattended leads are within 15 days from the selected end date not including the total leads within 5 and 10 days.
Eg: Total unattended leads (all open leads with Not Contacted status from 05/12/2022 to 20/12/2022 (-) total unattended leads from 5 Days (-) total unattended leads from 10 Days.
- 30 Days – total unattended leads are within 30 days from the selected end date not including the total leads within 5, 10 and 15 days.
Eg: Total unattended leads (all open leads with Not Contacted status from 20/11/2022 to 20/12/2022 (-) total unattended leads from 5 Days (-) total unattended leads from 10 Days (-) total unattended leads from 30 Days. - >30 Days – total unattended leads of more than 30 days not including the total leads within 5, 10, 15 and 30 days.
Eg: Total unattended leads (all open leads with Not Contacted status) before 19/11/2022.
- 5 Days – total unattended leads are within 5 days from the selected end date.
Attended Aging Report by Project/Phases/RAs

- Total Attended Leads – Same as total attended column in Lead Aging Report.
- First Response Time (median Hours) – Refers to the response time taken by the sales rep to make the first response such as call, add notes and schedule activities to the deal.
- Average Call Duration (Seconds) – Total call duration of the leads (secs) (/) total call activities made.
- Average No. of Follow-Up per Lead – Total core activities and calls made (/) total of the attended deal.
- The aging Column, is referred to Total Attended Leads:
- 5 Days – total attended leads are within 5 days from the selected end date.
- 10 Days – total attended leads are within 10 days from the selected end date. not including the total leads within 5 days.
- 15 Days – total attended leads are within 15 days before the ending date not including the total leads within 5 and 10 days.
- 30 Days – total attended leads are within 30 days before the ending date not including the total leads within 5, 10 and 15 days.
- >30 Days – total attended leads of more than 30 days not including the total leads within 5, 10, 15 and 30 days.